Learning GA4 feels hard

It's not.

We teach GA4 Sprints: Google Analytics 4 training designed for quick, repeatable results for you and your team.

Sound familiar?

GA4 is so confusing. I'm completely lost.

I'll be honest with you--GA4 is a steep learning curve to GA3. But new doesn't mean impossible. In GA4 Sprints, we break down Google Analytics so you learn GA4 quickly, correctly, and without overwhelm or confusion.

I have time. I'll wait until 2023 to start using GA4. 

Don't wait. Setting up GA4 now is the only way to have apples-to-apples reports when it's time to compare 2023's performance to previous years. Comparing GA4 to GA3 data is a nightmare. Get ahead of it.

We set up GA4 but we're not seeing any data. Something's wrong.

It's not your fault. This is a common error and it's one of the first things we cover in GA4 Sprints. Enroll and jump into the step-by-step instructions on exactly how to fix this issue in minutes.

It's not your fault

Trying to figure out GA4 by yourself is seriously difficult. It's hard to know where to start.

So-called "GA4 gurus" spew content overload with no clear direction on exactly to do + when.

Google's GA4 articles are overly technical and send you into countless rabbit holes.

GA4 is constantly changing. How can I keep up with it and have time for everything else?

Get unstuck from the GA4 mayhem

Introducing GA4 Sprints

Learn GA4 the Sprint Way

What is GA4 Sprints?

GA4 Sprints are 7 proven milestones for setting up and using GA4 quickly, correctly and confidently. GA4 Sprints is exclusive available at SprintMarketer.com.

What are the 7 Sprints in GA4 Sprints? 

  • Sprint 1: Answer Guide - Separate GA4 truth from myth
  • Sprint 2: Set Up - Correctly set up GA4 the right way
  • Sprint 3: Fix - Quickly fix flawed default GA4 settings
  • Sprint 4: Track - Properly track website goals
  • Sprint 5: Report - Confidently build insightful reports
  • Sprint 6: Back Up - Correctly back up GA3 and G4

Sprint 1: Answer Guide

Milestone: In this Sprint, your milestone is to demystify what GA4 is and what it isn’t. Finishline: You will reach the Finishline for the Sprint when you can:

  • Separate GA4 truth from myth
  • Explain what GA4 is (and is not) to your key stakeholders
  • Correctly articulate the key differences between GA3 and GA4
  • Set your 2022 GA4 deadline

Sprint 2: Set Up

Milestone: In this Sprint, your milestone is to create your first GA4 property or verify that your previously-created GA4 property was set up correctly. Finishline: You will reach the Finishline for the Sprint when you have:

  • Created your first main GA4 property (you will create a second one in the Fix Sprint)
  • Verified that your previously-created GA4 property is collecting data
  • Validated that your GA4 property is free of critical setup errors

Sprint 3: Fix

Milestone: In this Sprint, your milestone is to fix GA4's default settings that can cause serious data issues. Finishline: You will reach the Finishline for the Sprint when you have:

  • Launched your second GA4 property as a smart safeguard
  • Identified and blocked out bad data that flows into GA4 by default
  • Fixed dangerous privacy settings that could get you sued

Sprint 4: Track

Milestone: In this Sprint, your milestone is to configure your most critical business goals to automatically track in GA4. Finishline: You will reach the Finishline for the Sprint when you have:

  • Customized GA4 to automatically track business-critical goals such as the number of leads/sales/customers your site generates
  • Correctly configured ecommerce tracking (if you have an ecommerce site)
  • Tested and confirmed that your goals are firing properly

Sprint 5: Report

Milestone: In this Sprint, your milestone is to learn how to confidently create insightful reports in GA4. Finishline: You will reach the Finishline for this Sprint when you can: 

  • Recreate your GA3 reports in GA4
  • Confidently navigate the GA4 interface to create the reports you need
  • Accurately explain common discrepancies between G3 vs. GA4 metrics in reports
  • Articulate the differences between GA4's default reports, explorations and custom reports

Sprint 6: Back Up

Milestone: In this Sprint, your milestone is to back up your GA3 and GA4 reports so you still have access even after Google deletes them. Finishline: You will reach the Finishline for this Sprint when you have:

  • Identified the ideal backup method for your organization
  • Correctly backed up your GA3 before Google deletes it (which it will)
  • Configured a backup system for GA4

Sprint 7: Certificate

Milestone: In this Sprint, your milestone is to take a GA4 certification to certify that you have mastered GA4. Finishline: You will reach the Finishline for this Sprint when you have 

  • Successfully passed the GA4 Sprints certificate of completion, backed by SprintMarketer.com. Google does not have an official GA4 certification. This certificate is developed and administered by Sprint Marketer and tests the concepts taught in the GA4 Sprints course.

Get GA4 Sprints Now

$199 per month

Only $99
per month

START TODAY. CANCEL ANY TIME.

Here's everything you get for only $99 per month...

THE COMPLETE GA4 SPRINTS COURSE

  • Sprint 1: Answer Guide
  • Sprint 2: Set up
  • Sprint 3: Fix
  • Sprint 4: Track
  • Sprint 5: Report
  • Sprint 6: Back up
  • Sprint 7: Certificate of Completion

AMAZING EXTRAS

  • Access to the Sprint Marketer community
  • New content added monthly to help you stay current (Google releases GA4 changes several times each month. We will keep you current)
  • Free updates as long as your membership is current and in good standing
  • Cancel any time 

BONUS 1: FIND-ANYTHING SEARCH BAR

  • Find-Anything Search Bar: Search any word or phrase and quickly jump to where we cover it

BONUS 2: GA4 CHAT GROUP

  • Dedicated GA4 Questions Chat: Ask your burning questions, get support, get unstuck

BONUS 3: GA4 REPORT BLUEPRINTS

  • GA4 Report Blueprints: A library of the most commonly used Google Analytics reports and how to create/recreate them in GA4. Complete with clear instructions.

BONUS 4: GA4 FAQ ANSWER VAULT

  • GA4 FAQ Vault: Convenient, searchable repository of answers to the most frequent questions that you, your boss, colleagues, or clients are bound to ask.

$199 per month

Only $99
per month

START TODAY. CANCEL ANY TIME.


7-DAY MONEY BACK GUARANTEE

"The only digital marketing training courses that generated a positive ROI our business."

Marian Tyson, CMO


PROVEN RESULTS

They started GA4 Sprinting

And look at what happened...

Even with just the first two sprints under our belts, we're feeling much more confident and comfortable with GA4 than we were before.

Emily S.

Head of Marketing

I completed the second sprint and I now have GA4 installed on my website, ready to start collecting data. I feel 10x more prepared once GA3 is removed from the web. Thank you, Sprint Marketer Team!

Therese R.

SEO Specialist

I've just completed the first sprint and I'm very impressed so far! I'm a big fan of having to share your learnings at each milestone/step. Wow.

Jacob B.

Digital Marketing Specialist

Sprint Marketer has been a positive-ROI investment for my team. It's exactly what they needed to demonstrate the impact of marketing to the leadership team. The team is motivated and consistently applying new learnings that advance the business

Sami Y.

Chief Marketing Officer

I completed the first Sprint in GA4 Sprints and... how do we persuade you to teach us all sorts in exactly this format?!  

Mel C

Marketing Director

I just received access to GA4 Sprints and I'm in awe. Not only is it a great guide for mastering GA4 but there's such a positive community of people. This is what sharing knowledge looks like!

Laura A.

Marketing Director

Frequently Asked Questions (FAQ)

Sprint Marketer is a lovely community where marketing teams, analytics teams and business teams use SEO Sprints and Analytics Sprints to generate quick, repeatable results for the business without overwhelm.
 
Sprint Marketer currently offers two core products: SEO Sprints and Analytics Sprints.

GA4 Sprints are proven milestones for setting up and using GA4 quickly, correctly and confidently without overwhelm. GA4 Sprints is exclusive available at SprintMarketer.com.

No. Each plan is restricted to one user only. Team plans are available when you click "Enroll now." 

Absolutely! When you're enrolling, you will see the option to purchase team plans. Once you've paid for a team plan and you log into your Sprint Marketer account, go to Courses > and you will see details on how to add additional team members.

Sprint Marketer courses are entry level to intermediate comprehension.

The courses are designed to gives folks a fundamental understanding of each category, and get you up to an intermediate understanding as quickly as possible.

While our focus is on teams and individuals with an entry level to intermediate understanding of digital marketing, even experts will find most of the content extremely helpful.  

Our courses include step-by-step walkthroughs to help you master the topic, no matter your level.

The GA4 Sprints course consists of 7 Sprints (also known as modules or milestones). Each Sprint ranges from 1-4 hours long, but divided into small, digestible and organized lessons. That way, you can easily refer back to specific lessons when you have questions.   

The GA4 Sprints Course and PRO are extremely actionable. No unnecessary theory or fluff. Having taught 2,356+ people, we cover only as much theory as necessary before diving into actionable tasks to get you results quickly.   

Yes. The platform is 100% responsive and works on all mobile and tablet devices.

Probably. Most Sprint Marketer students expense it for work or for their business.

No accountants or CPAs were involved in the making of this advice, so be sure to check with yours first.

That said, if you're trying to increase website traffic and sales for your business, this is probably a relevant business expense.

You can attend at any time.  

All Sprint Marketer courses are completely self-paced.

This means you decide when you start and when you finish. Our courses include unlimited lifetime access as well. Once you enroll, you'll never lose access to the content, and can refer back to it as much as you'd like.

None. You can learn everything in these courses through other people’s blog posts, forums and your own trial-and-error.

 There is absolutely nothing secret here and you can absolutely teach yourself digital marketing and learn it all on your own.

Sprint Marketer is designed to make learning digital marketing easier and faster.  We've made it as easy and fast to learn as possible, but we won’t be teaching you anything you can’t learn on your own with enough time invested.

All courses and programs include a 7-day money-back guarantee.   

All courses include unlimited lifetime access and free updates for life.

Yes. Anytime we push out an update to a course, that's included. For free. You'll get that automatically. Forever.

Actually, this happens all the time. That's why each course includes unlimited lifetime access, and free updates for life. If there is a change, you'll hear about it. And it's included in the course for free.

Our GA4 Sprints course includes a certification. Finish the course, pass the final exam and you'll earn your certification.   

No.  Certification is not required for this industry.

The best people in the game don't have certifications, and for many people, you simply don't need one.  

That said, some people like to show future recruiters and clients that they (or their team) have taken and earned a certification.  

We've also received feedback that many employers won't expense the training without some type of evidence the student has completed the course. We got so many requests from our users for this, that we decided to add it.

Great! Contact us so that we can find a way to help.  

What is Sprint Marketer?

Sprint Marketer is a lovely community where marketing teams, analytics teams and business teams learn to use SEO Sprints and Analytics Sprints to accelerate their business growth.

Sprint Marketer was built on the idea that it shouldn't be this frustrating to learn, and stay up-to-date with, digital marketing.  

Every so-called guru throws content at you, with no clear milestones to help you generate real, repeatable, tangible results.

We've changed the game.

Featured in

Everyday Marketers vs. Sprint Marketers

EVERYDAY MARKETERS

  • Uncertainty, overwhelm or chaos
  • No, few, slow or sporadic results
  • Expensive outside contracts 
  • Disoriented teams

SPRINT MARKETERS

  • Clear roadmap of what to do, when and how
  • Quick, trackable, repeatable results
  • Budget smartly spent
  • Team zen
"The only digital marketing training courses that generated a positive ROI our business."

Marian Tyson, CMO